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THE PALM SHOP

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THE ART OF THE FOLLOW-UP

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Somebody reaches out regarding your services or products. You send over pricing, details, and other answers to questions. And then you wait to hear from the prospect. Either she responds or doesn’t—but you leave it at that. If that sounds like you, my guess is that you’re leaving money on the table. And maybe even a lot of money.

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Stop Avoiding Conflict in Your Brand’s Story

Take a second and think about your favorite stories. Got it? Now remove the conflict. Harry Potter without Voldemort? Lord of the Rings without Sauron and the ring? It’s impossible. Without conflict, you’re left with a boring story—really, it’s no story at all. Think about everything conflict does for a story…

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Apr 6, 2017

Stop Avoiding Conflict in Your Brand’s Story

Take a second and think about your favorite stories. Got it? Now remove the conflict. Harry Potter without Voldemort? Lord of the Rings without Sauron and the ring? It’s impossible. Without conflict, you’re left with a boring story—really, it’s no story at all. Think about everything conflict does for a story…

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Build Your Website & Brand

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Website Launch: Hannah Lane Photography

Hannah’s style is joyful, warm, loving, bright and elegant. She loves the beach as much as we do and we love the way she cares for her couples. Her target client is “a fun couple full of personality and life.” Someone who loves adventure as much as Hannah does and someone who trusts her guidance. Her brand is classic but comfortable with a touch of artsy flare.

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How Gifting Can Change Your Business

There’s something special about picking out a great gift for someone to demonstrate your gratitude for their relationship or excitement over a significant life event. We have a tendency, though, to be better gift givers as people than we do as business owners. For whatever reason, we often forget certain characteristics of great gift-giving when we’re giving gifts to clients. We slap our logos on the side of everything from cheap pens to more luxury items and send them on their way.

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Five Ways to Avoid Imitation

Everyone wants a unique website that feels like them, attracts ideal clients, and illustrates an amazing brand. But figuring out what to put on your website? That’s where the overwhelm starts. It’s okay to be inspired by someone else’s brand or website, but there is a fine line between imitation and inspiration.

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Why Reading Fiction is Good for Your Bottom Line

I think fiction books tend to get a bad rap in the business world. Most the books I see on reading lists and most of the books I see friend sharing about on social media are non-fiction. I love reading and I’ve read several life-changing non-fiction books already this year, but as creative business owners, we sometimes tend to underestimate the power of a good fiction book.

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How to Start a Shop

Regardless of what you do, there are probably a few ways you can earn some passive income through creating an online shop. Even if it’s just a small side hustle, a few extra dollars each month can add up. And who knows, maybe it will turn into something bigger! But you’ll never know until you give it a shot.

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on instagram

wedding inspiration, design work, home decor and all the pretty 

@kristaajones

on instagram

the dogs, kent island men's lacrosse, travel and more!

@daveytjonesy

FIND YOUR WAY Around

MEET DAVEY & KRISTA

THE PALM SHOP

CUSTOM DESIGN

EDUCATION

THE BLOG

CONTACT

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08.06.2017

CREATIVE @ HEART

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KRISTA a. JONES

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11.05.2017

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