Course Details —
Get paid to be creative. Turn the creative energy you already have into a thriving design business: designing Showit websites, booking real clients, and building a work life that fits the way you're wired.
Davey & Krista are brand strategists and Showit website designers who help creative entrepreneurs build brands and websites that book.
With over a decade of experience in photography, design, and digital marketing, they specialize in creating strategic Showit website templates, custom website design, and education for designers.
About Davey & Krista – Brand Strategists & Showit Website Designers
Meet Davey & Krista
We're Davey and Krista — a husband-and-wife team who have spent the last 15+ years building brands, designing websites, and figuring out what actually makes a creative business work.
You might have found us through a Showit template, discovered one of our design courses, or been reading DesignEdit for a while. However you got here: welcome. We're glad you're looking around.
Everything we make — every template, every course, every piece of content — comes from the same place: the belief that beautiful design and smart strategy belong together, and that business should feel like something you chose, not something that happened to you.
we're davey & krista
If you're a creative — a photographer, coach, planner, copywriter, or service provider — who needs a website that looks like it cost twice what it did and converts like it was built by a strategist, the Showit template shop is where to start. Every layout we've designed carries 15+ years of brand, design, and marketing knowledge — built to be genuinely beautiful, strategically structured, and effortless to make your own.
If you're a designer who wants to build a real, sustainable business — one with clients, systems, and income that holds — our designer courses where that happens. It's not a crash course in Canva. It's the business and design education we wish we'd had starting out: practical, grounded in real experience, and built for the way the design industry actually works now.
And if you're a working designer who wants to stay sharp and think clearly about where things are heading, DesignEdit is our paid newsletter — written for creatives who take their craft seriously and want a steady, trusted voice in their inbox.
There are a few ways we can help you.
A beautiful website and a strategic website are the same thing. We've never been interested in making something that just looks good.
Everything we create is built around the conviction that design is a business asset — that clarity converts, that the right visual foundation makes everything else in your business feel lighter and more possible.
That shows up in how we work. When a template feels effortless to customize, that's intentional. When a course lesson makes a concept finally click after years of confusion, that's not an accident. When a client website launches and the inquiry form starts working overtime — that's what design done right actually looks like.
We bring different strengths to this work. Krista leads design with an eye for the kind of elegance that also converts. Davey brings the marketing, strategy, and analytical thinking that makes sure it performs. Together, that tension is the whole point — and it's what makes what we build different from what most people are putting out.
Here's what we believe about design:
We started this business with a camera, a laptop, and a conviction that beautiful things should also work.
That was over 15 years ago. Since then, it's grown into a template shop, an education platform, and more resources than we ever planned to build — but the question underneath all of it has stayed the same: what does the person on the other side of this actually need?
We work from home. We homeschool our kids. We take the long way when the long way is worth it. Faith shapes how we show up—in the honesty we bring to our work, the care we put into what we ship, and the decision to build something that lasts rather than something that just sells.
Kodak portra 400
Kodak portra 400
Room for the slower, quieter parts of life.
laurasnyderdesign.com
Laura Snyder
I love how clean, crisp and modern Davey & Krista templates are. They are easy to edit and make your own. I had my website design completed in just 3 days after purchasing your template. The tools and resources you provide are so helpful as well.
My revenue increased 50% since using your template.
“
Design Strategy School Student
Stephanie Thomas
and I appreciate that so much. She even shares resources like her own email templates she uses with clients. The bonuses are truly impressive and give me literally everything I need — Krista has thought of everything.
Krista doesn't hold back and openly shares what she's done to be successful in her business,
“
Join DesignEdit —
One practical AI lesson every week — real workflows that help you work faster, create better content, and get hours of your week back.
Custom Design —
Done-for-you brand and Showit website design for creatives ready to invest in something built specifically for them.
SHOP Courses —
The education, frameworks, and real-world strategy for building a design business that lasts.
SHOP SITES —
Our templates come with built-in guidance for photographers, coaches, and creatives ready to launch with confidence.
Here's what we make — and who it's for.
Not sure where to start?
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Renee Dickerson
Support Concierge
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Sara Metzger
Designer
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Web Designer
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Brand Designer
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Marketing Guru
LET US FOCUS ON WHAT WE DO BEST SO YOU CAN FOCUS ON WHAT YOU DO BEST
THE TEAM
STRATEGIST
DREAMER
ENFJ
Location
lexington, virigina
fun fact no. 1
Enjoys learning how things work, improving conversion, and adding to Krista’s to-do list.
fun fact no. 2
Enjoys learning how things work, improving conversion, and adding to Krista’s to-do list.
fun fact no. 3
Can be convinced to work for a good sandwich… or Watermelon Sour Patch Kids… or a McFlurry. He’s heavily incentivized by food.
DESIGNER
DO-ER
ISTJ
Location
lexington, virigina
fun fact no. 1
Enjoys waking up early, conquering her to-do list, and organizing. She’s the Olivia Pope of the team. If you need something done, it was probably done yesterday.
fun fact no. 2
The Palm Tree in our logo originated in a design school project over 10 years ago while we were in college. Talk about longevity for a logo.
fun fact no. 3
Her perfect day ends with a glass of red wine and homemade margherita pizza.
DESIGNER
DEVELOPER
ENFJ
Location
Birmingham, Alabama
fun fact no. 1
Outside of work, his life is consumed by plants. He may have missed his calling as a botanist but he’s doing his very best to turn his home into a jungle.
fun fact no. 2
He loves solving problems. Whether it’s helping brands reach more clients or fixing the kitchen sink. He loves to complete tasks and learn new things.
fun fact no. 3
Usually once a day he slips up and calls Davey & Krista, “Dava & Kristy”
DESIGNER
INNOVATE-ER
ESFJ
Location
annapolis, maryland
fun fact no. 1
Besides graphic design, she loves creating beautiful interiors and dreams of making that a business one day.
fun fact no. 2
She prides herself on being a really great gift-giver. In fact, she enjoys researching products and places to visit to find the best of the best or the “must-see” spots.
fun fact no. 3
She loves a good true crime show or podcast and definitely inherited this interest from her grandmother!
SUPPORT
PHOTOGRAPHER
ESFJ
Location
west palm beach, florida
fun fact no. 1
There is no place I’d rather be than on a plane to somewhere fun. I’ve been to over sixteen countries and counting.
fun fact no. 2
I love to host dinner parties and gatherings but leave most of the cooking up to my husband.
fun fact no. 3
I prefer the beach and sun over mountains and snow anyday. Must be the Florida-girl in me!
SEND ME MY GUIDE
Your website should be bringing in clients while you sleep. If it isn't, it's probably missing a clear strategy — and this free guide shows you exactly where to start.
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