Find Direction and Advice

My 2023 Reading List. What’s worth adding to your nightstand, and what’s not. Via Davey & Krista

Need to find inquiries fast? Try out these five strategies for quickly increasing inquiries. These are the exact steps I would take to find inquiries if I needed to quickly book some work.

A simple step-by-step guide on identifying why you’re not booking clients. It can be terrifyingly frustrating when you’re not booking clients. There are so many different aspects to the booking process that it’s difficult to know where to look or where to start.

Way, way back Krista and I ran a wedding photography business together. Okay, so it wasn’t too long ago—we shut it down around 2017—but it feels like a lifetime ago.

We took a little break this summer from producing content. As some of you might know Krista got surgery in the middle of the summer, so some of that break was due to recovery. We also wanted to take some time to rest and recast some vision for our lives and businesses together. So we […]

Branding tends to be a big buzzword in the business world. Especially the creative business world.

But what exactly is a brand? How do you go about establishing one? And then there’s the big question: what are brand guidelines?

In this episode, Macy breaks down a number of myths around sales like “adding value will make people want to buy from you” or “you can just share your life and sales will come” or “I’m already making sales so I don’t need to learn how to sale”.

Today we are chatting all things contracts with lawyer Kunbi Odubogun, founder of Legally Set. Kunbi shares tips for evaluating your contract, what clauses she likes to see in every contract, some red flags that maybe it’s time to update your contract, and answers a number of listener questions, such as “What to do when the person paying is not the same person as the client?” I know this happens a lot in the wedding industry. Or, “What is needed when the scope of the work changes?” A big thanks to Kunbi for letting me ask her so many contract related questions, even beyond the questions I sent her in advance.

Somebody reaches out regarding your services or products. You send over pricing, details, and other answers to questions. And then you wait to hear from the prospect. Either she responds or doesn’t—but you leave it at that. Does that sound like you?

Working with a spouse can be a huge blessing. There’s freedom and flexibility, and it’s often fun working together. Krista and I have really enjoyed being able to say yes to adventures that we wouldn’t have been able to go on when we were working our 9-5s. But it can also be challenging.

“Sometimes you just have to go and do the things that others won’t. You have to get back on that new business grind and do those things that don’t necessarily scale. Maybe things that you haven’t done for a while.” Before recording Part 2 of the Marketing Quick Start Episode, we heard from a business […]

Figuring out pricing is critical to the success of your business. Freedom and flexibility are probably one of the reasons you started your own business. And there’s nothing that threatens that more than pricing that doesn’t make sense.

This post explores tips for service providers who want to craft effective pricing ‘collections’ or ‘packages’ for their business.