For Kristy Kay, interior design has always been personal. Not because she followed trends or formal training from the start—but because, at just 13, she built a dollhouse complete with wallpaper, wood flooring, and working lights. By 26, she’d bought and sold her first home for a 30% profit—before flipping was even a buzzword.
Now, with over two decades of hands-on experience and a portfolio that spans 18 homes, Kristy leads Kristy Kay Design, a Nantucket-based interior design firm serving clients up and down the East Coast—from New England to Florida. Her brand blends coastal elegance with accessible expertise, inspiring others to create spaces that are both timeless and attainable.
The Challenge: From Designer to Brand Builder
While Kristy had an established portfolio and a strong word-of-mouth client base, she was ready to evolve her business beyond interior design alone. She wanted to create a brand that could expand into media, product, and lifestyle content—a “How To Home” platform that merged renovation, entertaining, DIY, and everything in between.
“I’ve always been a jack-of-all-trades—and I’ve mastered a few. Now I want to take everything I know and share it. I want to bring great design to more people and show them how accessible it can be.”
Her brand name, Kristy Kay, was chosen with growth in mind. While it began with full-service interior design—including new construction, renovations, and staging—it’s now expanding into a lifestyle brand that will eventually include hosting tips, recipes, DIY projects, branded products, and maybe even a book or television series.
The Solution: A Website That Reflects Her Expertise—and Her Vision
When we partnered with Kristy on her rebrand and website, we knew we had to capture both sides of her work:
✅ Her impeccable eye for elegant, timeless interiors
✅ Her down-to-earth personality and relatable, roll-up-your-sleeves approach
Her new site accomplishes both—pairing soft, neutral visuals with structure, storytelling, and strategic CTAs that invite visitors to explore her design services and get to know the person behind the brand.
“I want people to land on the site and connect with both me and my work. That’s the 50/50 balance I was after.”
What Sets Kristy Apart
Kristy’s work isn’t just beautiful—it’s rooted in real-life experience. She’s managed projects from studs to staging, often doing the install work herself. Clients come to her for a full-service design experience, knowing they’re hiring someone who has truly done it all.
What makes her stand out?
- Approachability + Authenticity: She designs high-end vacation homes with a relaxed, relatable tone.
- Depth of Knowledge: From kitchen layouts to electrical plans to the perfect curtain hem, Kristy brings decades of hands-on experience.
- All-Things-Home Philosophy: Her brand isn’t just about how a space looks—it’s about how it lives. Whether she’s ironing brunch linens or laying out a gallery wall, Kristy knows how to make a house feel like home.
“I’m not the high-end designer who wants everything new and custom. I love finding a vintage piece, sourcing from a thrift shop, or designing something beautiful on a budget. Great design is everywhere—you just need to know how to see it.”
The Bigger Vision: From Design Studio to Lifestyle Brand
Kristy’s vision extends far beyond her Nantucket-based studio.
She dreams of hosting her own video series, launching branded products, and becoming a go-to voice in the home & lifestyle space for women everywhere—from newlyweds decorating their first home to retirees redesigning their dream kitchen.
“I want to help people make their lives more beautiful. Not just with throw pillows, but with food, gatherings, memories. Home is where it all happens—and I want to be the person who shows others how to make the most of it.”
Brand Snapshot
- Services: Full-home design, renovations, furniture & decor, staging
- Location: Nantucket, MA (serves clients across the East Coast)
- Style: Elegant, textural, timeless, and never too precious
- Inspiration: Nature, vintage finds, thrift-store treasures, jazz on Sunday mornings
- Dream Clients: Vacation homeowners with vision—and a love for elevated living
- Big Goal: Build a lifestyle brand that educates, inspires, and entertains
Ready to Build a Brand That Grows With You?
Whether you’re designing your 18th home or launching your very first service, we believe your website should grow with your vision. If you’re ready for a site that feels like your next chapter, we’re here to help.
Explore Our Showit Templates for Interior Designers
Krista is the co-founder of Davey & Krista, a creative studio known for high-converting Showit website templates crafted for photographers, creatives, and entrepreneurs. With over 15 years of branding and marketing experience, she helps business owners launch stunning websites without the tech overwhelm. Krista also teaches designers how to turn their creative skills into a thriving business—through templates, courses, and behind-the-scenes strategy. When she’s not designing, you’ll find her chasing sunshine, color palettes, and gluten-free pizza.
Explore website templates and free resources at daveyandkrista.com.
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