When I do my video game plan, I always review it again and ask myself, where I can put some piece of engagement that makes sense. For example, if I’m talking about a content plan I will say, “hit that like button if you’ve ever stressed out on what to post and you’ve posted the same day it needs to go live.” That makes your audience say,” Oh yes, that’s totally me,” and hit that like button instead of just saying hit the like button if you like this video. You need to give them an enticing reason to do it. The same goes for your video comments too. You can get you more engagement when it’s more specific and gives them a reason to want to engage with you.
[fusebox_track_player url=”https://aphid.fireside.fm/d/1437767933/d275271a-ab62-455c-b9ce-7e93c73fed17/f8de3b65-c528-4f42-aef3-4a8ddb073f19.mp3″ title=”How To Start and Grow a YouTube Channel in 2022″ artist=”Davey Jones & Trena Little” image=”https://daveyandkrista.com/wp-content/uploads/2022/03/Podcast-Art-31.jpg” color=”#ffffff” background=”#f6f6fy” download=”false” social_pinterest=”true”]
Introduction
Trena Little, YouTube strategist and creator of the Video Strategy Academy, joins me on the podcast today to chat about how to start and grow your YouTube channel. Trena and her team helped us jumpstart our YouTube channel over last year and we’re happy with the results. They know what they’re doing so we’re excited to share the episode with you. If you’re interested in growing your channel, be sure to check out her Video Strategy Academy which opens back up in May of 2022.
Find it Quickly
- 3:52 – Trena’s Updates
- 7:46 – Is YouTube still worth it in 2022?
- 11:30 – How to start a YouTube channel?
- 13:06 – Equipment needed to start a channel
- 14:52 – Next steps after you get content posted
- 16:57 – How long should your videos be?
- 19:44 – Repurposing content on YouTube
- 21:35 – YouTube Lives
- 23:14 – Other aspects when setting up your channel
- 24:57 – How often do you need to publish content
- 29:19 – Most important aspects to increase clickthrough rate
Resources
More about Trena…
Trena is an MBA graduate who has built two YouTube channels of her own, then turned to serve clients like Heather Crabtree, Think Creative Collective, The Contract Shop, and Jessica Rasdall—and shares YouTube expertise on stages like The Together Experience and Altitude Summit, while contributing to content partners like TubeBuddy. She helps entrepreneurs get their gifts, smarts, and personalities out in the world through the YouTube platform, encouraging them to tackle their fears, educating them to optimize YouTube videos, & growing their confidence every inch of the way.
Save it for later…
Davey is the co-founder of Davey & Krista, a creative studio known for high-converting Showit website templates crafted for photographers, creatives, and entrepreneurs. He helps businesses craft an answer to that question and then develops a strategy for communicating it. After years of running agencies that have managed millions in ad spend, he’s seen firsthand the power of effectively answering that question.
Explore website templates and free resources at daveyandkrista.com.
VIEW THE COMMENTS
Add A Comment