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Interview w/ Shay Cochrane

"You can't feel the fabric quality of a Shein bathing suit and an Andie Swim bathing suit through the internet. All you have to go off is the image selection. This is where you start to see the value of image selection."

Todays podcast guest is Élevae Visuals Founder Shay Cochrane. This is actually Shay’s second time on our podcast and her husband Graham has also joined us previously as well.

In this episode, we’re chatting all things Image Curation. We dive into:

  • the impact that quality images have on your business
  • why quality images are important
  • ways to streamline the image selection process

More About Shay

As a commercial photographer and product stylist, Shay’s clients spanned the globe (brands like Sugarfina Candy, Pure Fiji, Truffle bags and Simplified Planner to name a few) but powerhouse female entrepreneurs like Jenna Kutcher, Emily Lyons and thousands of others know and love her for her Élevae Visuals Membership (formerly Social Squares) where she puts her years of work as a commercial stylist and photographer into a highly curated stock membership that supplies elevated images + video for online brands. Her vision is to enable more women to find greater success sharing their ideas and businesses with the world but what really sets her apart is that this “16 hr CEO” does all of this in just two days a week! She has been married for 18 years to her fellow entrepreneur husband Graham Cochrane and they call sunny Tampa, Florida home along with their two daughters.

0:00 Intro
7:05 Can you talk more about what curating images is as an offer?
14:29 How does someone know if they’re a good fit for the curation concierge service?
17:35 What can a client expect to receive from this service?
22:28 Can someone join just for this concierge service or do they need to be an existing member?
23:34 Are you including a sauna and cold plunge into your wellness airbnb?
25:53 Tell us more about the Family Goals podcast

In this Episode

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