Search Engine Optimization (SEO) is always evolving, and it requires a bit of technical know-how. Fortunately, if you’re a WordPress user, there are plugins designed to help you with your SEO goals. Reason 892,472,901 you should be using WordPress.
Our favorite SEO plugin for WordPress is Yoast SEO. Yoast SEO is one of the most downloaded SEO plugins for WordPress, and is trusted by millions of users. The folks over at Yoast are always updating the plugin when new information is made available about search engine algorithms.
But best of all, the Yoast SEO plugin provides a great user experience that doesn’t leaving you guessing about whether you’re using the plugin correctly. Green, orange, and red indicators let you know what’s optimized and what’s not resulting in less time agonizing over posts.
This post is the first of a series that will explain how to use the Yoast SEO plugin for WordPress. Today we’ll focus on installing the Yoast SEO plugin on WordPress and geting started.
Quick note: It’s easy to import data from another SEO plugin (like All-in-One SEO) if you’re interested in switching to Yoast SEO. See the end of this post for details.
Explore the full Yoast SEO feature list here.
At the end of every blog post you should see a box that looks like this:
After choosing a focus keyword, the Yoast SEO plugin will complete an analysis of your post based on your keyword. Take a few moments and make changes to the post based on the red indicator lights. It’s not necessary to get rid of every red indicator light, but do the best you can.
If you were using another WordPress plugin like All-in-One, you can import your information to Yoast.
Be sure to check the blog as we discuss best practices for using the Yoast SEO plugin. Have SEO or Yoast questions you’d like us to cover? Let us know in the comments below!
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