Table of Contents
When Davey and I were wedding photographers, our website was one of the most important tools in our business. Not because it was the fanciest site out there, but because it worked. Couples landed on it and felt something. They felt like they already knew us before they ever sent an inquiry.
That’s what I want for you.
A Showit template built specifically for wedding photographers does something really powerful. It puts your galleries exactly where a couple needs to see them, tells your story in a way that builds genuine trust, and makes reaching out feel like the most natural next step in the world. When those things are working together, your website books weddings. Consistently.
At Davey & Krista, our top picks for wedding photographers are Amelia Island, St. Vincent, and Positano. Each one is built for a different kind of photographer, and I want to help you figure out which one actually fits your brand and the couples you want to attract.
Let’s talk through it.
What Wedding Couples Actually Need to See on Your Site
Before we get into the templates, I want to share something I learned from years of being on both sides of this industry, as a wedding photographer and as someone who designs websites for them.
Couples shopping for a wedding photographer are not just looking at your images. They are looking for a feeling. They want to know if you’re the kind of person they’d want following them around on the most important day of their lives. That feeling comes through in your galleries, yes. But it also comes through in how you tell your story, how you explain your process, and how easy you make it for them to take the next step.
Here’s what every strong wedding photographer website needs to have.
Galleries that lead. Your images should be the first thing a couple experiences, not something they have to hunt for. The layout needs to give your work room to breathe and tell a full story, not just show a collection of thumbnails.
A personal, specific about page. Generic bios get skipped. A bio that tells a real story, one that sounds like an actual human wrote it, is what makes a couple think “yes, this is our photographer.” Every Davey & Krista template comes with writing prompts for this section specifically because it’s the hardest one to write and the most important one to get right.
An inquiry path that’s impossible to miss. Every page of your site should make it obvious what the next step is. Not a contact link buried in the footer. A clear, warm invitation to reach out that shows up throughout the entire site.
Reviews and testimonials placed where they matter. Not just collected on a single page, but woven throughout the site where a couple is making a decision. A testimonial on your homepage. Another on your pricing page. These are the moments that tip someone from curious to committed.
A blog connected to WordPress. This is the long game, and it’s one I care about deeply. A blog post about a real wedding at a specific venue in your city is what shows up when a couple searches “wedding photographer at [venue name]” six months from now. It compounds. Our Showit SEO Course covers exactly how to make this work for you.
Our Top Showit Templates for Wedding Photographers
Amelia Island: For the Luxury, Editorial Wedding Photographer
Amelia Island is one of the most beloved templates in our shop, and honestly, it holds a special place for me because of how intentionally it was designed.
This template is for the wedding photographer whose work has an editorial, fine art quality to it. The kind of photographer who shoots at sprawling estates, intimate vineyard ceremonies, and coastal venues where the light does something extraordinary. If your ideal couple is investing significantly in their wedding and they’re looking for someone whose work feels like it belongs in a magazine, Amelia Island was built for you.
The layout is refined and generous with white space, which means your images get the room they deserve to actually land. The typography is elegant without being cold. And the flow of the site moves a couple naturally from your work to your story to your process to your inquiry form, in a way that feels like a conversation rather than a sales pitch.
The writing prompts inside Amelia Island are some of the most thorough we’ve written, because I know that the photographers drawn to this template often struggle most with translating their artistic eye into words. The prompts do that work for you.
Amelia Island also comes with a Sales Page and a Courses Page built in, so if you’re expanding into education or selling presets or workshops, the infrastructure is already there.
If your work is quiet, considered, and deeply intentional, this is your template.
St. Vincent: For the Bold, Personality-Driven Wedding Photographer
St. Vincent is for a completely different kind of photographer, and I love that about it.
If Amelia Island is soft and editorial, St. Vincent is bold and intentional in a completely different way. Bold type. Layered visuals. A pacing that feels confident and deliberate. This template is for the wedding photographer who has a strong visual identity, a distinct personality, and couples who specifically seek them out because of that personality.
You know who you are. Your Instagram has a strong point of view. Your couples book you because they want YOUR take on their wedding, not just beautiful documentation. They want depth and detail and something that feels entirely unlike anyone else.
St. Vincent gives you a site that communicates exactly that from the very first scroll.
The layout is built around visual impact without sacrificing the strategic inquiry flow that every wedding photography website needs underneath the design. Your galleries have presence. Your about section has room for a real voice. And the inquiry path is unmistakable.
If you’ve ever felt like most templates felt a little too safe for your brand, St. Vincent is worth a look.
Positano: For the Natural Light Photographer Who Loves a Clean, Editorial Feel
Positano is the template I’d point you toward if your work is characterized by soft tones, genuine emotion, and a clean aesthetic that feels timeless rather than trendy.
This is for the photographer whose couples often describe their gallery as “exactly what I hoped for but better.” The photographer who shoots in open shade and golden hour and makes it look effortless. If your brand feels warm, approachable, and quietly beautiful, Positano was designed with you in mind.
The layout is elegant and clean, with typography that feels considered and image pairings that showcase your work in the best possible light. It’s the kind of template that looks expensive without being loud about it, which is exactly the energy a natural light photographer’s brand tends to carry.
The writing prompts inside Positano are built around helping you communicate the emotional experience of working with you, because for a photographer with this style, the feeling of the experience is often just as important to a couple as the final images.
If your couples book you because your work makes them feel something, Positano will make your site do the same thing.
Local SEO: The Thing That Keeps Working After You Launch
This is the part most people skip, and it’s the part I care most about for wedding photographers specifically.
When Davey and I stopped photographing weddings in 2018, we stopped updating our Showit site entirely. No new blog posts. No new galleries. Nothing. And that site stayed on the first page of Google for our target search terms for six years. We were still getting inquiries from a site we weren’t even actively maintaining, right up until we took it down in early 2024.
That’s what good SEO foundations do for you.
For wedding photographers, local SEO is your single most powerful long-term tool. A couple planning a wedding in your city is searching for you right now. They’re typing “wedding photographer in [your city]” and “wedding photography at [local venue]” and the photographers who show up in those results are the ones who’ve been blogging consistently about real weddings in real locations.
Every blog post you write about a specific wedding at a specific venue is a new opportunity to rank. It takes time, but it compounds. And it keeps working long after you publish it.
Our Showit SEO Course covers exactly how to build this kind of long-term search presence for your photography business, including how to structure your blog posts, which keywords to target, and how to optimize every page of your site. I’d genuinely recommend it alongside whichever template you choose.
From Template to Booked Weddings
Once your site is live, here’s what I’d focus on to start turning visits into actual inquiries.
Connect your inquiry form to a client management system. Dubsado is what I recommend for wedding photographers. When a couple fills out your contact form, an automatic welcome email goes out, a workflow kicks in, and the entire client experience from first inquiry to final delivery feels intentional and professional. That first impression matters enormously.
Build your email list from day one. A free guide, something like a wedding planning timeline or a guide to getting the most out of your engagement session, offered on your homepage captures couples who aren’t quite ready to inquire yet. Kit and Flodesk both integrate beautifully with Showit and give you a way to stay in front of those couples until they are ready.
Blog every wedding you shoot. I know it feels like one more thing to add to an already full plate. But every gallery you blog is a new page indexed in Google, a new opportunity to rank for a venue or location search, and a new piece of content that keeps working for you while you’re out shooting.
Your website is not a one-time project. It’s a long-term asset, and the photographers who treat it that way are the ones who fill their calendars with the couples they actually want to work with.
Ready to Find Your Template?
If you’re not sure which of these three fits your brand best, take our free Find Your Template quiz and we’ll point you in the right direction.
Or browse the full Davey & Krista shop here and see everything we have for wedding photographers. Every template includes writing prompts, a launch checklist, and a tutorial video so you’re never starting from nothing.
And if you want a step-by-step guide to getting your site live in a focused weekend, The Launch Plan walks you through everything from account setup to going live.
FAQs
What is the best website template for wedding photographers?
It depends on your style and the couples you want to attract. For luxury, editorial photographers, Amelia Island is a beautiful fit. For bold, personality-driven photographers with a strong visual identity, St. Vincent was built for you. For natural light photographers with a clean, emotional aesthetic, Positano is worth a close look. All three include writing prompts and a launch checklist with every purchase.
How do wedding photographers get found on Google?
Consistent blogging about real weddings at specific venues and locations is one of the most powerful long-term strategies available to a wedding photographer. Every blog post is a new page indexed in Google and a new opportunity to rank for a local search. Our Showit SEO Course covers exactly how to build this kind of search presence over time.
Should I use a template or custom site for my wedding photography business?
For most wedding photographers, a strategically built template is genuinely the right choice. Davey & Krista templates are built from real wedding photography client projects, with page structures designed to convert and writing prompts that guide every section. The result looks and feels custom because the thinking behind it is. Custom design makes sense when your business is generating consistent revenue and you’re ready to invest at a significantly higher level.
How much do these templates cost?
Davey & Krista Showit templates for wedding photographers typically range from $149 to $750 depending on the template and what’s included. Every purchase includes writing prompts for every section, a launch checklist, and a tutorial video walkthrough. Browse current pricing in the shop here.
Krista is the co-founder of Davey & Krista, a creative studio known for high-converting Showit website templates crafted for photographers, creatives, and entrepreneurs. With over 15 years of branding and marketing experience, she helps business owners launch stunning websites without the tech overwhelm. Krista also teaches designers how to turn their creative skills into a thriving business—through templates, courses, and behind-the-scenes strategy. When she’s not designing, you’ll find her chasing sunshine, color palettes, and gluten-free pizza.
Explore website templates and free resources at daveyandkrista.com.
VIEW THE COMMENTS
Add A Comment