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BTB Episode 93: Balancing Business and Creativity

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KT Merry

"I kind of approach life that way, that if I'm going to do something, I'm going to do it to the highest level of excellence that I can. So when I chose wedding photography, I certainly set my sights high from the beginning."

Today’s guest is luxury, destination Wedding and Editorial Photographer, KT Merry. It’s an interview I’ve been really excited for, because Krista and I have both admired her work for so long. If you’re not familiar with her work, right now you should pull up both KT Merry and Render Loyalty on Instagram to see what I mean.

We discuss all sorts of topics in this episode from her journey as a photographer, defining your why, to the start of Render Loyalty. And as expected, she provides a lot of great insight in this episode. I particularly appreciated her thoughts around being more proactive when it comes to both business and creativity.

As a quick aside, if you’re a photographer interested in learning from KT, you want to check out her course The Abundance Plan, which you can learn more about on her website.

    More about KT

    Named a top wedding photographer by Harper’s Bazaar, Martha Stewart Weddings, PDN Magazine, and The Knot, KT Merry has photographed weddings and editorials around the world for nearly two decades. Now, along with her husband and business partner, Chad, KT is sharing her knowledge with photographers looking to refine their businesses and create purpose-filled lives. A passionate animal lover and conservationist, KT puts giving back first — she donates a portion of all sales from her two fine art print shops and her online education sales. When she’s not working, she’s running — literally; KT logs at least five miles in every city she visits.

    Website | Instagram | Render Loyalty Instagram | The Abundance Plan Instagram

    2:20 – KT’s story
    7:15 – How being snuck into a competition impacted KT
    9:23 – Pivotal things that impacted KT’s career
    13:20 – How to get experience as a photographer
    15:40 – Setting up goals
    17:14 – KT’s why
    19:10 – Tips on how to attract ideal client
    22:40 – Working with wedding planners
    27:50 – Finding balance between business and creativity
    30:20 – Intentional efforts KT takes to care for creativity
    31:45 – Render Loyalty: how and why she started
    34:19 – Surprising aspects of her Render Loyalty journey
    35:22 – How to support causes
    36:30 – KT’s new course

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