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BTB Episode 144: How to Optimize Your Pinterest Account for 2022

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When somebody sees that idea pin, that is talking about SEO, and then they click on it. They can then follow you, that’s the other great thing about idea pins, is at the end of the idea pin there is this call to action that Pinterest set’s up to follow you and then once you do that, you’re golden. They’re going to see more of your content show up in their regular feed including your still pins. So it really is that jumpstart way of especially, if you’re a new business, to really kind of get more eyeballs on your content on Pinterest.

Introduction

Pinterest expert Vanessa Kynes is back for our annual episode on Pinterest and what businesses need to do to be successful on Pinterest in 2022. If you’re new to Pinterest I highly recommend checking out my other episodes that I’ve recorded with Vanessa on Pinterest. Be sure to check out the show notes at DaveyandKrista.com for the resources that we mentioned during the episode and to check out all the tutorials that we referenced throughout this episode such as how to make a Pinterest graphic.

Find it Quickly

  • 6:41 – Big Trends from 2021
  • 11:15 – What type of content should you be creating
  • 14:55 – Changes with Pinterest
  • 10:32 – Pinterest Advertising
  • 26:36 – Pinterest SEO
  • 30:01 – What to focus on in 2022

Resources

More about Vanessa…

Vanessa is a Pinterest Marketing Strategist for creative small businesses. As a YouTuber, blogger, and consultant, she helps creative small businesses blossom by creating traffic-generating Pinterest strategies to increase their brand visibility, grow their email list, and make more sales. Juggling the demands of her own budding business with those of family and home, she specializes in efficient productivity, making the most out of every moment, and every pin! Hailing originally from the great state of Texas, she has lived in two foreign countries and enjoys traveling with her three sweet daughters and memory-seeking husband.

Website | Pinterest | Instagram | Facebook

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