How to Choose the Best Website for Your Business

The best website builder for most creative businesses is Showit—a drag-and-drop platform built for visually driven brands like photographers, designers, and florists, with plans starting at $22/month and a 14-day free trial. It gives you complete design freedom without the technical overhead, and it integrates with WordPress for blogging and SEO.

We’re Davey & Krista, a brand and website design studio with 15+ years of experience and more than 8,000 customers using our Showit templates and courses. As an official Showit Design Partner—and recognized among Showit’s top designers—we’ve built our recommendations on real client projects and conversion data, not guesswork.

Your website should feel like your business—and it should do the work for you, converting visitors into loyal customers. This guide walks you through exactly how to choose the right one, step by step.

<< Use this link to get a FREE month of Showit >>

Table of Contents

• 1. Choose a Website Platform
• 2. What It Costs
• 3. Decide if You Need an E-Commerce Shop
• 4. Evaluate the Content Layout
• 5. Keep Customization in Mind
• 6. Best Fit Quiz
• 7. Frequently Asked Questions
• 8. Conclusion

1. Choose a Website Platform

For creative, service-based businesses, we recommend Showit as the best website builder. It pairs a true drag-and-drop editor with complete creative control, and it connects to WordPress so your blog and SEO stay powerful.

What is a website builder? A website builder is a platform that lets you design, publish, and manage a website without writing code. The best builders for creatives prioritize visual design freedom, fast loading, mobile control, and SEO.

Showit—best for creative and service-based businesses. Showit is a drag-and-drop website builder with pixel-level design control and separate desktop and mobile canvases, so your site looks intentional on every screen. Support is available by email and live chat inside the app, and Showit integrates with WordPress for blogging. Plans start at $22/month (or $259/year), with a 14-day free trial and no credit card required.

A note on Elementor: We no longer recommend Elementor for creative business owners. It requires managing your own WordPress hosting, caching, and updates—technical overhead that pulls focus away from your actual business. If you want that level of control you can still use it, but for most creatives the maintenance isn’t worth it.

How Showit compares to Squarespace and Wix: Squarespace and Wix are easier to start with but far more limiting on design—you’re constrained to their section layouts. Showit gives you a blank canvas with true drag-and-drop freedom, which is why design-forward businesses tend to outgrow Squarespace and Wix and move to Showit.

And remember, you can get a FREE month of Showit using this link.

2. What It Costs

Building a creative website costs as little as $22/month for the Showit platform itself, plus a one-time template or custom design cost depending on how hands-on you want to be. Here’s what to budget:

• Showit platform: from $22/month ($259/year), 14-day free trial, no credit card required.
• A professionally designed template: our Showit and WordPress templates start at $699—a strategic, conversion-minded design you can customize and launch yourself, often in as little as 3 days.
• Custom website design: our custom projects start at $4,500, for business owners who want a fully bespoke site designed for them end to end.

The template route is the fastest and most affordable path for most creatives; custom is best when you need something entirely tailored to a specific brand or business model.

3. Decide if You Need an E-Commerce Shop

If you sell only a handful of products or services, Showit handles e-commerce well by integrating with WooCommerce; if you’re primarily an online store with a large catalog, choose a dedicated e-commerce platform like WordPress + WooCommerce or Shopify.

Ask yourself what your website’s main job is—selling multiple products, hosting a blog, showcasing your services, or booking clients. A small shop of a few products runs beautifully on Showit. A large, inventory-heavy store is better served by a purpose-built e-commerce platform. (Here’s how to sell products on your Showit website.)

4. Evaluate the Content Layout

The best layout depends on your industry—photographers need editorial, image-first designs; educators and marketers need long-form sales and podcast pages; designers and florists need work-forward layouts with a clear client process.

As you compare designs, ask: Will this engage my audience? Does it have the popups and lead magnets I need? Is it easy to navigate?

Photographers

Choose an editorial, image-led layout. Start with Positano (a refined Showit + WordPress template for portrait and wedding photographers, 8 verified reviews) or Marseille (a warm, editorial template, 8 reviews).

Educators and Marketers

Look for long-form sales pages and podcast support. Barcelona (a versatile, conversion-minded template, 16 verified reviews) is our most popular pick here.

Designers and Florists

Prioritize a work-forward layout that walks through your client process. Start with Amelia Island, our most-loved design with 22 verified reviews—one customer, Winterlyn, published her site within 24 hours of buying it.

Every template above is backed by real, verified customer reviews at daveyandkristareviews.com.

5. Keep Customization in Mind

Every template is fully customizable—you can change fonts, colors, and layouts in Showit’s drag-and-drop editor, and most customers launch a customized site in about 3 days.

Don’t underestimate how much a simple font or color swap changes the entire feel of a design. If you’re still solidifying your brand, our free Brand Guide is a good place to start.

6. Best Fit Quiz

Still deciding? Our Best Fit Quiz narrows your options in a couple of minutes—or send us a DM on Instagram. We help people find their dream template every day, and we love it.

7. Frequently Asked Questions

Conclusion

Your website should do the heavy lifting for you, showcasing your brand, building trust, and turning visitors into lifelong customers. It should also feel like you. Choosing it should be fun: grab your favorite coffee, explore the options, and enjoy building the site your business deserves.