Everything you need to know about creating and optimizing a Google Business Profile.
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Introduction
Today we are chatting about optimizing your Google business profile formerly known as a Google My Business listing. If you’re a local business looking to show up in local searches this is something that you want to pay attention to. We also have an extended conversation about the impact reviews can have on ranking and local SEO. A big thanks to Leah our SEO specialist over at Till Agency for joining me for this discussion. If you’re interested in SEO be sure to head on over to Till Agency’s website till.agency and reach out! We can help with everything from audits to technical fixes to coaching and content creation.
Find it Quickly
- 4:16 – What is a Google Business Profile?
- 5:00 – Who needs a Google Business profile?
- 6:26 – Recent Updates for Service Based Businesses
- 10:13 – How to Optimize Google Business Profiles
- 16:16 – Why Reviews are Being Removed
- 19:42 – Advice for Negative Reviews
- 23:29 – How can you get better reviews?
- 26:56 – Ranking Factors
- 28:60 – Local Citations
Resources
More about Leah…
Leah MacDaniel is a digital marketer, photographer, and environmentalist with a passion for the outdoors. When she’s not working on ads and SEO for clients with Till Agency, you can find her working on her skoolie (find it on IG @therunaboutbus), birdwatching, or bingeing old episodes of Star Trek with her husband, Mac.
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Davey is the co-founder of Davey & Krista, a creative studio known for high-converting Showit website templates crafted for photographers, creatives, and entrepreneurs. He helps businesses craft an answer to that question and then develops a strategy for communicating it. After years of running agencies that have managed millions in ad spend, he’s seen firsthand the power of effectively answering that question.
Explore website templates and free resources at daveyandkrista.com.
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