Elizabeth Sheils, co-founder of the popular CRM, Rock Paper Coin, joins me on the podcast today for a wide-ranging interview. Initially we set out to discuss proposals and her unique take on where unique proposals fit into the booking process.
But the discussion evolved into a discussion about the current climate of the Wedding Industry, and what Elizabeth has learned about Gen-Z’s purchasing motivations and patterns and it was a fascinating conversation.
Any service-based business could benefit from this conversation but especially those in the Wedding Industry.

Davey is the co-founder of Davey & Krista, a creative studio known for high-converting Showit website templates crafted for photographers, creatives, and entrepreneurs. He helps businesses craft an answer to that question and then develops a strategy for communicating it. After years of running agencies that have managed millions in ad spend, he’s seen firsthand the power of effectively answering that question.
Explore website templates and free resources at daveyandkrista.com.

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