Relationships and content are key when it comes to running a successful business and if you’ve listened to this podcast, it’s something you’ve heard us say many times before. In today’s episode, we’re discussing the relationship side of that equation.

Trying to decide on which email platform is best for you? Here’s a comparison of two popular email marketing platforms: ConvertKit vs. Flodesk.

Somebody reaches out regarding your services or products. You send over pricing, details, and other answers to questions. And then you wait to hear from the prospect. Either she responds or doesn’t—but you leave it at that. Does that sound like you?

We’ve been taking a hard look these past few months at how we share content, especially across social media. Basically, we weren’t thrilled with the amount of engagement and started to experiment with a few different strategies to increase engagement. And some of those experiments would make for an interesting, if not comical, podcast episode, at some point.

Today’s episode, however, focuses on one simple way that we were able to get more engagement on social media while also increasing the amount of referral traffic from our social channels to our website. This episode is all about writing effective hooks. It’s one of those simple tweaks that can make a big difference.

Whether you’re a marketer, a business owner, or a content creator, persuasive copywriting is key to standing out and compelling readers to take action. On the latest episode of the Brands that Book podcast and in this blog post, we explore 11 proven copywriting tips that will help you make your copy more persuasive and effective in driving your desired conversion.

Blogging is one of the best ways to support the growth of your business, both in terms of driving organic traffic to your website and in demonstrating your position as an authority figure in your industry. We believe this so wholeheartedly that all Showit website templates in our shop include a WordPress blog perfectly matched […]

Copywriter Sarah Klongerbo joins me on the podcast today, to discuss why bad grammar is costing you business and what you can do to easily fix it. I give Sarah a lengthy intro in the episode so I’ll spare you that here but suffice it to say that Sarah is someone that I highly trust. One thing I really appreciate about this episode is that Sarah did a ton of research so that people can understand the tangible benefits of paying a little closer attention to their copy.

Working with a spouse can be a huge blessing. There’s freedom and flexibility, and it’s often fun working together. Krista and I have really enjoyed being able to say yes to adventures that we wouldn’t have been able to go on when we were working our 9-5s. But it can also be challenging.

Krista and I start each morning by writing a letter to each other. *Eye roll.* I can hear some of you gagging a little behind your computer screens. But, hear me out—writing letters to each other has made a significant impact on our business, and it has been one of the most transformative things we’ve done for our marriage.

This post contains a few of the claims that we frequently hear people make around SEO, and what we wish people knew about search engine optimization.

“Sometimes you just have to go and do the things that others won’t. You have to get back on that new business grind and do those things that don’t necessarily scale. Maybe things that you haven’t done for a while.” Before recording Part 2 of the Marketing Quick Start Episode, we heard from a business […]

This week’s podcast episode with @candicecoppoa is a good one. She’s challenging you to show up in your business.

“You need to stop hiding. If you want to build a brand that is recognized. If you want to be sought after. If you want all the clients and all the leads. If you need more money in your business to grow, I need you to start showing up and to stop hiding. Because if you’re not going to talk about your business, who’s going to do it for you?”

If the thought of putting yourself out there on social media (TikTok anyone?) gives you anxiety, you’re going to want to tune into this episode.

It’s (almost) like a personal coaching session with Candice.

Today on the podcast is part 2 of The Marketing Quickstart Episode. In part 1 which was episode 185, we answered a question from a listener who asked, “Where would we recommend someone get started with marketing their services?” In today’s episode we’re answering a bunch of followup questions that we received from part 1.

Today’s guest is business mindset coach, Brad Bizjack, and we are discussing how to rewire your brain for 6-and-7-Figure Success. For a long time I’ve been skeptical of mindset coaching, but in the past few years I’ve come to realize how much mindset matters, especially in business as an entrepreneur, but in life too. Mindset can make the difference when it comes to changes or getting to that next level.