Brands that Book Show

“The statistic is that it takes 6-8 touchpoints to create a viable sale lead, and those are actual touchpoints so that means the message has to actually touch them…” Jess and I chat about moving beyond a client profile and actually writing copy designed to convert visitors into clients. I appreciate the practical questions that […]

Shay and I are chatting about how she stopped trading her hours for money, and turned a service-based business into a product based business. Before SC Stockshop, Shay was doing brand and product photography for creatives businesses—until a remark from one of her clients led to an idea that eventually turned into the SC Stockshop.

Today’s guest is communications coach and strategist Lauren Carnes, and she is sharing the recipe for a successful pitch. We chat about what exactly that means, and everything from setting yourself up for success through tips for the actual pitch itself.

Stephanie shares about how to find a bookkeeper if you’re looking for one, tips for bookkeeping if you’re tackling it yourself, and what to do if you find yourself in over your head this tax season.

Today’s guest is Julie Paisley, a destination wedding photographer and educator based in Nashville, TN. We’re chatting about how to increase word of mouth referrals—both from clients and other businesses—by keeping things personal.

Today’s guest is Charity Maurer of Charity Maurer Photography, a luxury level Photography business serving the Phoenix area. We walk through steps that Charity took in rebranding her business and entering that luxury level market focusing on everything from finding new networking groups to changing up the copy and imagery she was sharing on social media to making big pricing increases.

Lauren and Rachel chat with me about starting Sweet Root Village, and their journey from an ‘all-in-one’ event shop to specializing in high-end floral event design. Their story is such a good lesson in narrowing one’s focus, and intentionally growing a business with the resources you have.

Today’s guest is Petronella Lugemwa of Petronella Photography, and we’re chatting all about strategies for connecting with your ideal client. We dig into how Petronella figured out who she wanted to serve, and then she shares steps for figuring out in your own business.

Stacey Krolow, the founder of Pepper, a business admin outsourcing company for creatives, shares about the benefits of hiring a VA or administrative assistant. We cover how to get over my fear of giving up control, when you know you’re ready to hire a VA, what you should expect to pay, and how to make sure you set up the relationship for success.

In this episode Vanessa shares about how she increased our referral traffic from Pinterest by 1600% and she’s also sharing tips for being successful on Pinterest in 2019.

Natalie and I chat about growing a platform, which is something she has successfully done across so many life transitions. We talk about how she’s been able to do this so effectively and advice she has for others also trying to grow a platform.

Today’s guest is Abby Grace of Abby Grace Photography, an international wedding and anniversary photographer based just outside of Washington D.C. Abby’s background in communications and PR is on full display in this interview as we discuss client communication, and specifically we talked about instances where you have to say no to clients or prospective clients.

Today’s guest is Chip Dizard of Chip Dizard Weddings. Chip is a wedding photographer and videographer based out of Baltimore, Maryland. He provides photo and video services to creative businesses in addition to offering mentoring and consulting.

Today’s guest is Gavin Wade, the founder of Cloud Spot, a photo gallery solution for professional photographers. In the episode, we get to hear about Gavin’s journey from fitness professional, to wedding photographer, to founder of a software company, and the challenges that Gavin and his team have faced and overcome throughout the last few years.