Brands that Book Show

Today’s guest is Laura Joseph, the Founder of Paper & Honey, an heirloom wedding stationary and letterpress studio. In today’s episode, we get to learn about how Laura started her stationary and letterpress business, and we have a conversation about mental health.

Today’s guest is YouTube strategist, Trena Little. As you probably guessed, we’re chatting about how to utilize YouTube in your business. I heard about Trena from a mutual friend but I got the opportunity to meet her in person at a conference we recently spoke at. I’m glad I did because she knows her stuff. This is one of those episodes where you’ll want to have the notepad ready.

Today’s guest is Elle Ellinghaus of Elle Ellinghaus Designs, a high-end event planning business based in Baltimore, Maryland. Elle has created one of the most sought after event planning companies for weddings and boast an impressive client roster from NFL players, to Fortune 500 executives. She was even asked to be a featured author for a textbook that colleges use for event planning degrees.

In this interview, Nate (founder of Sticky) and I chat all about email marketing, how photographers and creatives can implement email marketing into their businesses, some of the do’s and don’ts, and how Sticky Email can help.

Today’s guest are Jake and Becca Berg, the co-founders of Dubsado, the client management system for entrepreneurs. Dubsado makes any contracts, invoices, questionnaires, bookkeeping and other business workflows easy. I can confidently say that, because we’re now Dubsado users, but we weren’t before this episode.

I’ve had the chance to get to know Shaun over the last few years through a year-long leadership program we both participated in, and more recently as we designed and built Kiss’s new brand and website. Shaun’s the kind of guy that’s reflective and finds opportunities to invest in himself and his relationships—all of that is on display in this episode.

This episode was inspired by a blog post that Julianne recently published titled Life Without Swipe Up, which essentially reflects on the obsession with getting 10,000 Instagram followers and the Swipe Up feature, and it explores why more followers doesn’t necessarily mean more success, the importance of knowing your niche and showing up consistently where your potential customers are. We chat all that and more throughout this episode, and we also learn how Juli used her background in PR and politics to vault The Garter Girl forward.

Todd, the Founder and CEO of Showit, and I discuss how Showit got started, how at one point there was uncertainty over its future and why Todd and his team rebuilt the platform from scratch into what it is today. We also chat about why Todd opted not to take VC funding and the kind of business that he wants to run.

Kaitlin Holland shares how she built her businesses, why continuing education is important for entrepreneurs, and how to choose educational experiences.

Nancy chats with Davey about building a team. She shares with us how to know whether you’re ready to build a team, what she’s learned from her own experiences, insights into how to decide who to hire and how she evaluates candidates.

Paige chats about how she was able to build a successful photography business in a smaller market. She outlines the challenges business owners face in those markets and then gives us steps that business owners can take to market their businesses in those areas.

Today’s guest is brand ambassador and content creator, Lauren Taylor. In this interview we focus on content creation and what she’s learned from being a brand ambassador and creator for so many different brands including her own.

Blakely Little of BlakelyMade shares about making a living as an artist and her recent collaboration with Anthropologie. She is giving us her insights into creative work, staying inspired, to creating when you don’t feel like it, and much more!

During this interview, I wanted to discuss how Katelyn would market a business if she was starting one today. We reflect on how she built her business, why she started blogging both her professional work and stuff from her personal life, the importance of networking, mistakes she sees business make today, and her approach to marketing.