We're Davey & Krista — Showit designers and brand strategists who build elevated, conversion-minded websites for creatives who are ready to stop apologizing for their online presence.
Every custom project combines intentional design, SEO best practices, and a deep understanding of what makes your ideal client say yes — so your site doesn't just look the part, it plays it.
Custom Brand & Showit Website Design for Creative Businesses
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You've outgrown your website. It's time for something built for where you're going.
You know the feeling. You send someone to your site and quietly hope they don't look too closely. The design felt right two years ago — but your work has evolved, your clients have elevated, and your website hasn't kept up.
Maybe you've tried to fix it yourself and hit a wall. Maybe you've looked at templates and felt like none of them quite fit. Maybe you've just been putting it off, telling yourself you'll get to it when things slow down.
Here's the truth: the right website doesn't just represent your business — it works for it. It builds trust before you ever get on a call. It filters in the right clients and quietly filters out the wrong ones. It makes you feel proud to show up online.
That's what a custom brand and website can do. And it's exactly what we build.
You're a photographer, planner, coach, or creative service provider who has built something real — and your website needs to reflect that. You want a design that feels unmistakably yours, built with strategy underneath the beauty. You're ready to invest in a presence that brings in aligned clients, not just traffic.
You don't want to DIY this. You want it done right, done beautifully, and done by people who understand both design and the kind of business you're running.
This is for you if...
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Logo, typography, color palette, brand patterns, and a cohesive style guide — everything you need to show up with consistency and confidence across every touchpoint.
Full Brand Design
A fully custom Showit website designed around your brand, your offers, and your ideal client's journey. Built for beauty, usability, and conversion — with SEO woven in from the start.
Showit Website Design
Lead magnets, pricing guides, business cards, Showit landing pages, and additional pieces that extend your brand beyond your website.
Marketing Collateral
Beautiful work, built to perform.
What We Design
Before we touch a single design file, we spend time getting to know your business — your story, your ideal client, your competitors, and where you want to go. Our brand questionnaire isn't just paperwork; clients often tell us they leave it with more clarity about their own brand than they came in with. We use your answers to build a mood and direction before design ever begins.
The Experience
It starts with a conversation.
01
A beautiful website that confuses people doesn't convert. We design with user experience in mind — every layout decision, every page flow, every call to action is intentional. Your site will look stunning. It will also be easy to navigate, easy to update, and structured to guide your visitor exactly where you want them to go.
We design for how people actually behave.
02
SEO isn't an afterthought for us — it's part of how we build. Every site we design is structured with search in mind, so you're not just launching something beautiful, you're launching something that has a chance of being found. It's something we teach at conferences and train designers on. Your site gets the full treatment.
We build in the strategy most designers skip.
03
Courses, e-commerce, lead capture, email integrations — we've connected it all. If there's a tool you need working inside your site, we'll get it set up and make sure it works before we hand things off.
We handle the technical details so you don't have to.
04
Custom video tutorials, a thorough handoff, and ongoing support mean you're never left staring at your site wondering how to make a change. And we genuinely love hearing from past clients — many of them come back to us for new projects, which is one of the things we're most proud of.
You leave with the tools to manage it yourself.
05
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Before we open a single design file, we spend time getting to know your business — your story, your offers, your ideal client, and the competitors you're up against.
Our brand questionnaire is more than intake paperwork. Clients regularly tell us they finish it with more clarity about their own brand than they came in with. That's intentional. We use your answers to build a creative direction before design ever begins — so nothing we make is a guess.
the Branding Questionnaire
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With your questionnaire in hand, we'll pull together a mood board to align on the visual direction before anything is designed. If you've been quietly building a Pinterest board for this moment, here's where it pays off — though we'll bring our own eye to it too.
This step exists so we're building toward the same vision. It's a small investment of time that saves a lot of revision rounds later.
the Mood Board
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Once the mood board is approved, we'll develop several logo concepts for you to respond to. These are directional — meant to show you where we could go and help us both zero in on the right path forward.
Think of this round less as "choose your logo" and more as "let's find your direction." It's one of the most exciting parts of the process.
Logo Drafts
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With a clear direction chosen, we'll refine the design through a few focused revision rounds — sharpening the layout, exploring typography, and finalizing color.
Most projects move through two rounds of revisions at this stage before we land on something that feels exactly right.
Logo Refinements
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Here's where everything comes together. We'll deliver your complete brand suite: primary logo, submarks, color palette, font palette, and a brand style guide you can actually use.
The branding phase typically takes 4–6 weeks from questionnaire to final files.
Final Brand
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With your brand finalized, we shift focus to your website. We'll send you a content outline to help you gather copy and images in an organized way — because we know content collection is often the hardest part, and we don't want it to slow you down.
We'll ask for around 100 of your favorite images to work with throughout the site. The more you give us to choose from, the better the result.
Website Kickoff
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We start with your homepage — building in your brand elements, content, and conversion strategy, then sending it over for your feedback. Once the homepage direction is set, the rest of the site moves quickly, since every other page follows its lead.
Each page goes through up to two rounds of revisions. Depending on how quickly content comes in, this phase typically takes about a month.
website Design
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Once every page is built and approved, we'll move your site to your account for final testing — including blog migration if needed — and make sure everything is thoroughly checked before your official launch day.
You'll leave with custom video tutorials for managing your site, access to our private client community, and the confidence to send people to your website knowing it's ready to work for you.
Launch
EXPLORE THE PROCESS
Nataly Hernandez
natalyhernandez.com
They brought my vision to life today just as they did 6 years ago.
“
Katieblackphotography
Katie Black
this actually made me teary eyed seeing it all put together!! I am in LOVE.
“
I trusted Davey and Krista 6 years ago... It was all so perfectly executed back then. I knew that Krista and her team would be perfect for this update.
SHOP TEMPLATES
Not ready for custom? The template shop is a great place to start.
Our Showit templates are designed with the same strategy and attention to detail as our custom work — just at a fraction of the investment. They're a genuine starting point, not a consolation prize.
Websites
Brand &
EXPLORE DIY
READ THE POST
Learn Why Mood Boards Matter
We emphasize the importance of creating a brand people recognize, connect with, and trust. However, with so many elements of a brand, it can be challenging to know where to start.
READ THE POST
How to Choose the Best Website Template for your Business
In this blog post, we’ll walk you through our step-by-step process for choosing the best website design for your specific needs.
READ THE POST
3 Questions to Answer Before Investing in Brand Design
Wondering if it's time to invest in a custom brand? Read this first to make sure you get the most out of your project.
Top Resources
FAQ
next question —
If you're thinking about a rebrand in the next year, we'd recommend starting there before tackling a new site. Most clients want to revisit their website after a rebrand anyway — doing both together saves time and creates a more cohesive result.
I'm on the fence about branding. Should I do it?
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Most custom brand and website projects run 8–12 weeks from kickoff to launch, depending on scope and how quickly feedback rounds move. We'll walk you through realistic timelines when you inquire.
How long does branding typically take?
next question —
Showit is our primary platform and where our expertise runs deepest — but we also work with WordPress. If you're unsure which is right for your business, we're happy to talk through it.
Do you only design on Showit?
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SEO is built into how we work — not added on at the end. Every site we design is structured with search in mind from the start, and it's something we teach at conferences and train other designers on.
We'll also give you access to our Showit SEO course so you have the tools to keep optimizing as you grow and publish new content.
Will my website be optimized for Search Engines?
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We typically break projects into four payments, though we're happy to be flexible. We do require a 25% retainer to get started, and the final payment is due before we deliver the finished files.
How do your payment plans work?
next question —
We'll give you guidance on copy throughout the project, but if you'd rather hand that off entirely, we're happy to send over a few names we trust. Just let us know when you inquire and we'll point you in the right direction.
Can you recommend a copywriter?
It’s time for a website + brand customized for you and works with you to bring dream clients to your inbox.
TOGETHER?
are you ready to work
Your brand and website should feel like a natural extension of your work — polished, intentional, and built to bring in the clients you actually want to work with.
We'd love to hear about your business and see if we're a good fit.
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SEND ME MY GUIDE
Your website should be bringing in clients while you sleep. If it isn't, it's probably missing a clear strategy — and this free guide shows you exactly where to start.
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