Today we’re going to give you a behind the scenes look at everything that goes into a subscription box website, specifically a look at the different tools and integrations we’re using to make sure as much of our workflow as possible is automated.

The web has come a LONG way in the past several years, but there may still be some things your site does that you just don’t know about yet. As always, we recommend adding new features with intentionality and considering the impact that they will actually have on your ideal client. For example, if background videos don’t make sense on your site, skip them!

Start converting more visitors into leads by making these 5 simple tweaks to your lead generation landing pages, and transform your landing pages!

Today we’re talking about the Showit SEO Settings, and how to add an SEO Title and SEO Description to each of the pages on your Showit website. This step-by-step tutorial shows you how to add these elements in your Showit website, and briefly explains a few things you should consider before completing the SEO Settings on your website.

Life coach Joe Malizia joins me on this episode to discuss five powerful questions that you can ask yourself today to move beyond where you’re at.

A few weeks ago in our Branding 101: How to Define Your Audience post, we shared about the importance of choosing a very specific person to serve. Today we want to take that concept a step farther by talking about your brand’s position statement. A brand positioning statement is a short statement that explains what […]

I’m going to let you in on a secret: if you want to get good reviews for your business, you need to ask! Our team tries to share testimonials on social media about once a week and although occasionally people take the time to email us reviews or tag us on social media, most of […]

In this episode Krista and I discuss what this algorithm update is all about, what you need to know about core web vitals, including optimizations that you can make your Showit or WordPress websites, and we discuss how worried or not worried you should be about what’s coming.

Google has announced that they will start rolling out a major page experience update throughout this summer 2021, starting in June and completed sometime in August. If you haven’t heard of this page experience update, which includes Google’s new Core Web Vitals initiative, you’ll want to keep reading.

When it comes to creating a logo, a lot of new business owners tend to overthink things. They look at brands like Amazon with the arrow that not only represents their quick ship delivery service but also mimics a smile (indicating customer satisfaction,) and think that in order for their business to be successful, they […]

Today we take a high-level view of a website and discuss how looking at your website as a funnel can help you understand each page’s purpose.

Congratulations! You’ve managed to turn your love of taking pictures into a photography business. You’ve likely photographed family and friends and maybe even booked a few paid shoots from social media, but now you’re at the point where, in order to really grow, your business needs an online home. There are loads of resources out […]

Building a team can be one of the most effective ways to scale your business, focus on the work that’s most important to you, and find camaraderie in work. But hiring can be a daunting task! Here are our reflections on how to hire and build a team… Disclaimer: We are not accountants or lawyers, […]

Krista is back on the podcast and this week we’re chatting about what we’ve learned over the past few years about building team. Everything from the fears we had before hiring our first team members to why we decided to primarily hire employees instead of contractors and some tips that we have for the hiring process.