Now Enrolling at 50% off

Want to start or scale your brand & website design business—with real clients, premium pricing, and a clear process? This is where it begins. 

Last Chance: Design Strategy School

Account

View Cart

grab our free brand questionnaire 

Canva Guides for Client Experience

Student Login

CLOSE MENU

don’t wanna miss a thing?


The email community

ELSEWHERE

Courses

Templates

The Menu

Showit + WordPress Website Templates

Add-On Pages for Showit Websites

DIY Canva Logo & Brand Templates 

Thanks for reading!
Interested in having us design a high converting website for you? Click here. Or check out our stunning line of easy-to-customize brand + website templates.

BTB Episode 120: 8 Steps to Building and Marketing your Online Course

Brands that Book Show

filed in

Interview with Hope Taylor

“I have a very personal marketing business, I have a very close audience to me that feels like they know me and I like to be really actively involved in the launch of a new product. That can look like a webinar, a mini course, a master class, or a challenge of some sort but I like to do some type of launch.”

Introduction

Photographer and digital marketer Hope Taylor joins me on the today’s podcast to chat all about building online courses, the most reliable channel for marketing and selling courses, and the tools she uses for all of that. If you’ve ever been curious about how to build your first digital product this is the episode for you. Hope outlines her step by step process for developing and selling online courses.

More About Hope

Hope Taylor is a senior portrait and wedding photographer located in Charleston, SC. She is also an educator that teaches on personal marketing + scaling your business into passive income through her online courses, YouTube channel and mastermind coaching program.

Website | Instagram | Facebook | Youtube

2:54 – Hope’s Story and Background
5:22 – Challenges when transitioning to an online business
8:07 – Areas to simplify when creating an online course
10:17 – Step 1: Learn your Audience
14:43 – Step 2: Building out Content
15:38 – Step 3: Filming your Course
17:30 – Step 4: Beta testing your Course
20:12 – Step 5: Choosing your Launch strategy
23:47 – Step 6: Getting your audience excited
26:31 – Step 7: The Launch
28:12 – Step 8: Automation
30:11 – Favorite Tools
36:36 – Most Effective Channel for marketing online products
39:32 – Effective ways to grow your mailing list

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

In this Episode

Kit
Kajabi
Deadline Funnels
Reg Fox

 

 

 

 

 

 

Resources

Pin It

SHARE THIS POst

VIEW THE COMMENTS

Add A Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

More details —

Design once and get paid and then paid again…and again…and again.

Learn to Design & Sell Showit Website Templates

SHOP Add On Pages —

Enhance your client experience with pricing pages and guides.


Streamline Your Business with Client Experience Pages

SHOP BRANDS —

Polish your brand while standing out from the Canva crowd. 

Completely Customizable DIY Canva Brands

SHOP SITES —

Easy to update website templates for the Showit platform.

Easy-to-Customize Showit Website Templates

Let's get to the Good Stuff.

New Here?

With hundreds (if not thousands) of fonts in the Canva library, it can take some time to find the gems among the weeds. Looking at you Awkward Chubby. Seriously. No thanks, Canva. 

Drop your email below and we'll send the Free Canva Font Pairing Guide straight to your inbox. Keep your brand looking effortlessly elegant—without wasting a precious minute.

copy + paste into your own projects

Canva Font Pairing Guide

    FREE GUIDE

    FREE GUIDE

    Meet Davey & Krista

    After building a successful photography business and launching the Rising Tide Society, one of the largest communities for creatives in the world, we decided to make helping creatives build brands that book our full-time gig. 

    We believe in chasing hard after an intentional life—one that includes fulfilling work, palm trees and blue skies, time with our sons Jack & Bennett, and—of course—wine and pizza.

    We’re here to help you as you build a brand that books so you can chase after the life you want.

    we're Davey & Krista 

    GET TO KNOW US

    SEND ME MY GUIDE

    Over a decade of design experience has helped us craft the perfect questionnaire to kick off the design process in a way that makes clients feel understood and valued.


    Grab Our Free Branding Questionnaire

    HEY DESIGNERS!

    DESIGNERS - GRAB YOUR FREE GUIDE

    The Menu